Flipside Growth MCP
What This Is
Flipside Growth Intelligence is an AI-powered blockchain analytics system that helps you understand, optimize, and grow blockchain ecosystems. Instead of wrestling with complex data queries, you simply ask questions in plain English and get data-driven insights, strategic recommendations, and actionable growth plans.
What You Can Do
🔍 Ecosystem Health Analysis
Ask questions like:
"How healthy is the Ethereum ecosystem right now?"
"Which Layer 2 has the highest quality users?"
"Is Base growing faster than Arbitrum?"
You'll get: Current metrics, trend analysis, competitive comparisons, and context about what the numbers mean for growth.
👥 User Quality & Behavior Insights
Ask questions like:
"What makes users stick around on Polygon?"
"Why are we losing users on Avalanche?"
"Which protocols create the most loyal users?"
You'll get: User quality analysis using Flipside's proprietary 0-15 scoring system, retention patterns, and behavioral insights that explain what drives user engagement.
📈 Growth Strategy & Optimization
Ask questions like:
"How can we improve user retention on our chain?"
"What's the best way to attract high-value users?"
"Should we focus on NFTs or DeFi for growth?"
You'll get: Custom growth playbooks, strategic recommendations based on successful patterns from other ecosystems, and specific tactics with expected outcomes.
🏆 Competitive Intelligence
Ask questions like:
"How does our protocol compare to Uniswap?"
"Which blockchain is winning the gaming sector?"
"What can we learn from Optimism's success?"
You'll get: Detailed benchmarking, best practice identification, and insights into what's working (or not working) across the industry.
📊 Custom Analysis & Reports
Ask for things like:
"Create a comprehensive DeFi report for our investors"
"Analyze the impact of our recent token launch"
"Build a dashboard for tracking our ecosystem KPIs"
You'll get: Professional reports with visualizations, executive summaries, and actionable recommendations tailored to your specific needs.
How It Works
The Magic Behind the Scenes
35+ Blockchain Coverage: Real-time data from all major chains
Flipside Scores: Proprietary 0-15 user quality ratings that predict behavior
Growth Science: Proven frameworks based on analyzing billions of transactions
Expert Knowledge: Built-in expertise across protocols, chains, and market dynamics
Just Ask Natural Questions
You don't need to know SQL, understand database schemas, or learn complex tools. Just ask what you want to know:
❌ Don't worry about: "SELECT COUNT(*) FROM ethereum.defi.ez_dex_swaps WHERE..." ✅ Just ask: "How much DEX trading happened on Ethereum last week?"
Getting Started
Start Simple
Try asking broad questions first:
"What's happening in DeFi right now?"
"How is [your blockchain] performing?"
"What are the biggest trends in crypto?"
Then Get Specific
Based on what you learn, drill deeper:
"Why is that protocol doing so well?"
"How can we replicate that success?"
"What would happen if we launched something similar?"
Focus on Outcomes
Think about what decisions you need to make:
Growing your ecosystem
Improving user retention
Launching new features
Allocating resources
Planning roadmaps
What Makes This Different
Quality Over Quantity
Most analytics focus on transaction counts and TVL. We focus on user quality - identifying users who stick around, contribute value, and drive real growth.
Predictive Insights
Our Flipside Scores help predict which users will churn, which will become power users, and what interventions actually work.
Strategic Context
You don't just get numbers - you get strategic interpretation, competitive context, and actionable recommendations.
Cross-Chain Intelligence
Compare and learn from patterns across 28+ blockchains. See what works on Ethereum and how to adapt it for Solana.
Example Conversations
Ecosystem Health Check
You: "How is Base doing compared to other L2s?" System: Analyzes user quality, growth trends, protocol adoption, and provides detailed comparison with Arbitrum, Optimism, and Polygon, highlighting Base's strengths and opportunities
Growth Strategy
You: "We're launching a new DeFi protocol on Avalanche. What should we focus on?" System: Reviews successful DeFi launches on Avalanche, analyzes user behavior patterns, identifies key success factors, and provides a custom launch strategy with specific tactics and expected outcomes
Troubleshooting
You: "Our users aren't sticking around after trying our protocol. Why?" System: Analyzes user journey data, identifies drop-off points, compares with successful protocols, and provides specific recommendations to improve retention
Tips for Best Results
Be Specific About Your Goals
Instead of: "Tell me about Ethereum" Try: "How can we attract more DeFi users to our Ethereum protocol?"
Ask Follow-Up Questions
The system gets smarter as you engage:
"Why is that happening?"
"How does that compare to competitors?"
"What would you recommend we do about it?"
Think About Your Audience
Mention who needs the information:
"Create an investor update on our ecosystem growth"
"Give me talking points for our community call"
"What should our dev team prioritize next?"
Request Specific Formats
"Create a one-page executive summary"
"Give me a detailed analysis with charts"
"Make a simple list of action items"
What You Can Expect
Immediate Value
Get insights and recommendations right away, even for complex questions about blockchain ecosystems and user behavior.
Data-Driven Decisions
Every recommendation comes with supporting data, trend analysis, and confidence levels so you can make informed choices.
Strategic Context
Understand not just what's happening, but why it matters and what successful ecosystems do differently.
Actionable Outcomes
Get specific next steps, not just analysis. Know exactly what to do to improve your ecosystem's growth.
Tools You Can Call (For Advanced Users)
If you want to interact with specific tools directly, here are the main functions available:
Core Analysis Tools
get_meta_prompt - Load the complete Growth Intelligence context
run_public_sql_query - Execute custom SQL queries against blockchain datasets
search_web - Get current crypto market information and news
find_relevant_metrics - Discover available data metrics for analysis
Expert Consultation
ask_evm_expert - Ethereum and EVM chain expertise
ask_near_expert - NEAR Protocol specialist knowledge
ask_aptos_expert - Aptos blockchain insights
ask_sei_expert - Sei network analysis
ask_svm_expert - Solana Virtual Machine expertise
Growth Analytics
generate_scores_query - Create SQL for Flipside Score analysis
analyze_score_data - Interpret user quality distributions
get_score_cohort_alerts - Monitor user quality changes
recommend_growth_playbook - Get strategic recommendations
create_growth_playbook - Deploy custom growth strategies
Protocol Intelligence
protocol_lookup - Find and analyze specific protocols
gather_metadata - Collect comprehensive protocol information
evaluate_protocol_fit - Assess strategic alignment
Understanding Flipside Scores
The 0-15 User Quality Scale
Flipside Scores rate wallet quality based on on-chain behavior patterns:
0-3 (Inactive/New): Minimal engagement, high churn risk
Typical: New wallets, one-time transactions, dormant users
4-7 (Active): Regular engagement, moderate value contribution
Typical: Regular swaps, basic DeFi usage, consistent activity
8-15 (Power Users): High engagement, governance participation, complex interactions
Typical: LP provision, governance voting, multi-protocol usage
Why Score 4 Matters
Score 4 represents a critical inflection point. Users who reach this level are:
10x more likely to remain active long-term
5x more valuable in terms of transaction volume
3x more likely to participate in governance
Primary drivers of ecosystem network effects
Score-Based Growth Strategy
Acquisition Focus: Get users from 0 → 1 (first meaningful interaction)
Activation Priority: Move users from 1 → 4+ (the retention threshold)
Retention Optimization: Help score 4+ users become power users (8+)
Supported Blockchains for Scoring
EVM: Ethereum, Polygon, Arbitrum, Optimism, Base, Avalanche, BSC, Fantom Non-EVM: Solana, NEAR, Aptos, Sei, Flow, Stellar Emerging: Eclipse, BOB, Ink, Mantle, Aleo, and 15+ others
Ready to start? Just ask a question about your blockchain ecosystem, users, or growth challenges. The system will handle all the technical complexity behind the scenes and give you the insights you need to make smart decisions.
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